Don’t Let the Cart Pull the Horse. Tech Enables Business Strategy – Not the Other Way Around

In today’s digital age, technology has become an integral part of every business. It has revolutionized the way companies operate, interact with customers, and manage their operations. Many businesses have embraced technology with open arms, adopting various tech solutions to improve efficiency, productivity, and profitability.

However, while technology is undoubtedly important, it should not be the primary focus of a business.

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